Sales Executive

Sales Execution & Territory Ownership Own end-to-end revenue execution for assigned territory, including pipeline creation, deal progression, and achievement of sales targets. Meet and exceed sales targets by effectively implementing territory sales strategies and prioritized account plans. Implement focused sales motions and pipeline rigor, ensuring strong qualification, clear opportunity progression, and early identification of deal risk. Ensure accurate pipeline, forecasting, and sales activity records through consistent CRM entries. Customer Engagement & Solution Led Selling Build and maintain positive relationships with educational institutions, faculty, administrators, distributors, and decision makers through in person, virtual, and phone engagement. Drive solution-centered selling dialogues based on customer outcomes, value, return on investment, and measurable impact going beyond relationship-focused selling. Conduct product presentations, demonstrations, competitive pitches, and training sessions aligned to customer use cases and buying criteria. Own solution development and value storytelling in complex deals, integrating CLP, Higher Education, Gale, NGL, and select print solutions into cohesive, dedicated proposals. Accelerate pipeline velocity and improve win rates by proactively addressing technical, pedagogical, adoption, and implementation considerations. Portfolio Growth & Account Expansion Drive digital and portfolio growth by accelerating CLP adoption and enabling effective cross-sell opportunities across our brands while retaining and protecting print revenue where applicable. Identify and develop new business opportunities within existing and prospective accounts. Build long-term customer lifetime value through proactive account planning, expansion pathways, and close alignment with Customer Success on post-sale adoption and outcomes. Cross Functional Collaboration Collaborate closely with Product Solution Consultants on complex opportunities, applying expertise for demos, return on investment articulation, competitive positioning, and formal proposal requests deals. Collaborate with Marketing and Customer Success to build customized learning solutions and ensure a seamless customer experience. Partner with Sales Leadership and Revenue Operations on pricing, forecasting, and negotiations. Market Awareness & Representation Monitor market trends, customer needs, and competitive activity to identify growth opportunities and inform sales strategy. Communicate territory performance, pipeline status, key opportunities, and insights to leadership through regular reporting. Represent Cengage at education conferences, trade shows, and networking events. Provide post-sale support in partnership with internal teams to ensure customer happiness and long-term success.

Desired Candidate Profile

Skills you will need here: Bachelor s degree in business, marketing, education, related field, or equivalent experience. Proficiency in English and Arabic both (written and spoken). Minimum of 2 years of sales experience, preferably within the Higher Education sector. Understanding of educational trends, digital learning tools, and curriculum standards. Familiarity with instructional technology or digital learning platforms preferred. Strong digital proficiency with the ability to engage customers on both digital solutions and print products. Ability to uncover customer needs and translate them into compelling, value-based solutions. Excellent communication, presentation, and negotiation skills. Experience working with CRM platforms (e.g., Salesforce) to manage pipeline and sales activity. Strong organization, time management, and prioritization skills. Valid UAE driving license. Ability to regularly travel to meet customers within territory and to attend customer events and sales meetings.