Sales & Marketing Manager – Growth & Partnerships

Sales & Customer Acquisition · Drive new customer acquisition and growth in meal plan subscriptions. · Proactively identify and pursue sales opportunities through direct outreach, referrals, networking and other channels. · Manage incoming leads, conduct timely follow-ups and convert enquiries into paying customers. · Develop strategies to improve customer conversion, renewals and repeat purchases. · Identify opportunities to upsell existing customers and increase customer lifetime value. · Take ownership of sales targets and contribute directly to revenue growth. Business Development & Strategic Partnerships · Identify, approach and develop partnerships with gyms, fitness centres, wellness studios, nutritionists, corporates and other relevant businesses. · Develop corporate meal plan opportunities, employee wellness collaborations and bulk subscription arrangements. · Initiate creative collaborations, referral programmes and joint promotional activities. · Explore new sales channels, market segments and opportunities for business expansion. · Build and maintain strong relationships with business partners and key customers. Marketing Strategy & Agency Coordination · Work closely with external digital marketing agencies to plan and execute customer acquisition and brand awareness campaigns. · Provide campaign briefs, target audience insights, promotional ideas and commercial objectives. · Coordinate digital campaigns across platforms such as Instagram, Facebook, Google and other relevant channels. · Review campaign performance, lead quality, customer acquisition costs and conversion results. · Ensure timely follow-up and conversion of leads generated through marketing campaigns. · Recommend campaign improvements based on sales performance, customer feedback and market trends. · Coordinate influencer collaborations, promotional campaigns and marketing activations. Market Intelligence & Growth Initiatives · Monitor competitors, pricing, promotions and trends within the UAE meal plan and healthy food industry. · Identify customer needs, emerging market opportunities and potential gaps in the market. · Develop innovative and cost-effective ideas to increase customer acquisition and brand visibility. · Work with internal teams to develop attractive subscription packages, promotions and customer retention initiatives. · Continuously test new approaches and evaluate their commercial impact. Reporting & Performance · Maintain accurate records of leads, sales activities, partnerships and conversion performance. · Track sales targets, subscription growth, customer acquisition costs and campaign effectiveness. · Provide regular updates on sales pipelines, ongoing initiatives and growth opportunities. · Take accountability for results and recommend corrective actions where required. Desired Candidate Profile · 2–3 years of relevant sales and marketing experience within the food, healthy meal plan, food subscription or related F&B industry. · Proven experience in business development, lead generation and customer acquisition. · Good understanding of the UAE food delivery, meal plan and health-conscious consumer market. · Working knowledge of digital marketing channels, paid advertising and social media marketing. · Experience coordinating marketing campaigns with external agencies or service providers. · Strong communication, negotiation and relationship-building skills. · Ability to analyse sales data, campaign performance and customer conversion metrics. · Experience developing corporate partnerships or fitness/wellness collaborations would be an advantage. · Comfortable working independently and taking ownership of business targets. Employment Type Full-time